by Steve Parker | Oct 6, 2022 | Brand Development, Marketing, Research, Resource Management
What factors influence a customer’s decision to pick a certain product over another? Why do certain companies have millions of followers while others are widely disliked? What separates brands that are super successful and those that are total failures? Now, these are...
by Elizabeth Harrin | Jul 29, 2020 | Research, Stakeholders
I ran a survey about stakeholder management (thanks, by the way, if you were one of the people who filled it out) and the results surprised me. I have done a bit of analysis on the results and I wanted to share what I know so far with you. The biggest reason we do...
by Elizabeth Harrin | May 21, 2020 | Research, This article contains affiliate links., Working Women
While I was researching my book, Customer-Centric Project Management, I came across a piece of research in the Project Management Journal about women’s leadership skills. ‘Project Management Leadership Behaviors and Frequency of Use by Female Project Managers’ by...
